Publisher Business Development (Web & App)

Gurugram, India

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Experience

0–2 Years

Location

Gurugram (On-site)

Employment Type

Full-time

About the Role

We are looking for a highly motivated Publisher Business Development professional to join our Performance Marketing team. The candidate will be responsible for onboarding, managing, and scaling publishers across Web and Mobile App campaigns, with a major focus on Tier-1 geographies including the US, CA, EU, and UK markets.

The ideal candidate should have strong communication skills, understanding of affiliate/performance marketing, and the ability to build and maintain publisher relationships.

Key Responsibilities
  • Identify, onboard, and manage publishers for Web and App campaigns.
  • Build strong relationships with affiliates, media partners, and publisher networks.
  • Work closely with internal Account Management and Operations teams to scale campaign performance.
  • Focus on growing traffic and revenue across Tier-1 geographies including US, Canada, Europe, and UK.
  • Monitor publisher performance and optimize delivery quality.
  • Coordinate campaign launches, tracking setup, and troubleshooting with publishers.
  • Negotiate payouts and maintain healthy publisher engagement.
  • Ensure smooth communication regarding caps, KPIs, targeting, and campaign updates.
  • Stay updated with latest affiliate and mobile marketing trends.
Requirements
  • Basic understanding of Affiliate Marketing / Performance Marketing.
  • Knowledge of CPI, CPA, CPL, and CPS models is preferred.
  • Good communication and relationship management skills.
  • Strong analytical and coordination abilities.
  • Comfortable working in a fast-paced target-driven environment.
  • Familiarity with international markets (US/CA/EU/UK) is a plus.
  • Basic Excel and reporting knowledge preferred.
  • Freshers with strong communication and learning attitude are encouraged to apply.
Preferred Skills
  • Understanding of Web and Mobile App traffic.
  • Exposure to affiliate platforms or tracking tools is an added advantage.
  • Ability to manage multiple publishers and campaigns simultaneously.
  • Strong negotiation and follow-up skills.
What We Offer
  • Opportunity to work with global performance campaigns.
  • Exposure to international publishers and advertisers.
  • Fast-paced learning and growth environment.
  • Career growth in affiliate and performance marketing ecosystem.

If this sounds like you, we'd love to hear from you! 🚀